Going Postal ......
The US Postal Service has an enormous, uphill task.And I'm talking about just a little project I launched today.
I am sending back coupons for free offers. The ads said to glue it on a "penny postcard."
Well, I had to add a 27 cent stamp as well on each card as I responded to ads in the 1939 issue of Popular Photography magazine.
The tiny coupon at the bottom of the ad had a dotted line so I knew where to cut. General Electric - and several other companies - had just their name, a Dept # and the city/state.
No street address or P.O. box.
Back in 1939 there were no ZIP codes either. Everybody knew each other I guess. Or the mailmen did.
The website for the magazine showed no snail mail address but I did find an 800# and a surprised clerk wished me well.
He told me the Chicago address I had was decades out of date and gave me the "new" one in New York.
My mail carrier will probably bring all of the others back.
I know I had the postage right.
Labels: editorial offices, GE, penny postcard, Postal Service, USPS, ZIP codes
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